Why Color Standards Matter & The Language of Design
Graphic designers, fashion and textile designers, interior designers, product designers, design students, and anyone passionate about color and creativity.
Requirements & Inclusions
Participant Requirements: Participants are encouraged to bring their curiosity, creativity, and enthusiasm for color! Optional: a laptop, if they wish to explore Pantone Connect during the live demonstration.
Inclusions: No material or follow-up kit will be provided. Put your color knowledge to the test in a fun Pantone quiz at the end of the session! One lucky winner will receive an exclusive Pantone Color of the Year 2026 limited-edition mug and notebook.
What You Will Learn & Experience
Practical insights, real-world case studies, and digital color tool mastery curated by Pantone India.
The World of Pantone
An introduction to Pantone and its role as a global color authority.
Why Color Standards Matter
Understanding the importance of color accuracy, consistency, and a shared color language.
From Inspiration to Execution
Exploring Pantone tools and resources that help designers select, communicate, and reproduce color with confidence.
Bridging Physical and Digital Color
A live demonstration of Pantone Connect, showcasing how designers can bring physical Pantone colors into their digital creative workflows.
Smarter Color Workflows
Practical insights into reducing guesswork, improving collaboration, and streamlining the design-to-production process.
Ankita Kothari
Pantone India
Ankita Kothari is a design and business development professional with over 15 years of international experience across the fashion, design, and creative industries. An alumna of the National Institute of Fashion Technology (NIFT), Mumbai, and London College of Fashion, she currently leads business development initiatives for Pantone in India, working closely with brands, designers, and industry professionals to promote the importance of color standards and effective color communication. Through industry collaborations, educational initiatives, and knowledge-sharing sessions, she is passionate about bridging creativity and technology, helping designers translate their creative vision into consistent, accurate color outcomes.
The World of Color in Action
Explore the instruments, swatch guides, and creative workflows bridging physical surfaces and digital screens.
The Power of Color with Pantone
Monday 16 Nov 2026 • 3:00 PM – 5:00 PM • Free Masterclass • Jawahar Kala Kendra









